We created a brand new identity for this company.
Branding
Branding
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Industry
Industry
Marketplace
Marketplace
Location
Location
Morocco
Morocco
Design
Inspired from the Moroccan tarditionnal basket, the trapeziumic shaped icon conveys originality in it’s core design, with a centric leather straw pattern, to highlight not only the Moroccaness of the brand but also speak of the brand’s goal, “Traditional initiation, and modern interpretation”.
Inspired from the Moroccan tarditionnal basket, the trapeziumic shaped icon conveys originality in it’s core design, with a centric leather straw pattern, to highlight not only the Moroccaness of the brand but also speak of the brand’s goal, “Traditional initiation, and modern interpretation”.
Color
The brand’s color palette combines Green (natural, eco-friendly) and Beige (soil, bio-productivity) to symbolize its vision of supporting growing cooperatives in Morocco on a global scale.
The brand’s color palette combines Green (natural, eco-friendly) and Beige (soil, bio-productivity) to symbolize its vision of supporting growing cooperatives in Morocco on a global scale.
We must plant the seeds of change, and nurture them daily through our actions and choices.
We must plant the seeds of change, and nurture them daily through our actions and choices.
- Kari Martinez
- Kari Martinez
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